Signature Style Series

Role: Content Writing, Video Editing, Story Building.

An event recap that transformed a standard event recap video or carousel dump into a full breakdown for viewers to see what it takes for these events to come to life.
This series is a slower cadence and helps viewers feel included in building this event with the creative director. We close the video with a mini-event recap at the end for that gratifying feeling of seeing it all come together.
The Work Day — Mini episode for an Olly Wellness event.
Role: Filming + Editing

A hyper-dramatized mini-trailer capturing a client’s workday as if it were part of a reality series. 
Built around pacing, a mix of active and suspenseful beats, plus an intentional over-dramatization makes this video turn everyday operations into high-engagement entertainment.
The Work Day — Mini Episode for a Florence by Mills event.
Role: Filming + Editing

A mini episode of an event set up. Where the last one was a trailer, this one had the full before, after, and dramatic audios to match the vibes.

This is a different style branching off the Signature Style Series above. Instead of the creative director just explaining the process, we get to see it and almost live it with her in real time.